The anatomy of the perfect promotional email.

How does the perfect promotional email look? Let’s take the best part of the emails I usually receive and put them all together. SENDER There are a few options: Better a person than a team to humanise your brand. Besides, if the user doesn’t see the name of your brand and the subject line is compelling, you […]

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About us section, a must have in startup websites

(After 3’ reading you will know what your about page needs) Is highly recommended for all the websites to have an about us section, but for small ones is even more important. Why? 1. To be trustworthy. You need to convince your potential customers that you are going to succeed, specially because you are a […]

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